Lime

ABTOT Commercial Services Partner

  • Contact Clare Barlow – Relationship Manager
    Email Clare Barlow
    Telephone 0+44 (0)151 541 3466
    Mobile 07932 175554
    Website lime-management.com

  • Who is Lime?

    Lime is an approved provider of British Airways products to the travel trade, trusted by tour operators for over 20 years.

    With exclusive partnerships across British Airways, Iberia, and the wider IAG group, Lime offers competitive British Airways fares that aren’t available anywhere else in the market.

    As part of the Travel Innovation Group, Lime combines deep airline expertise with purpose-built technology to make selling British Airways flights simpler and more profitable for the UK travel trade.

    Register with Lime

    Lime’s services

    Lime Flights
    Access exclusive British Airways trade-only fares without needing a GDS. Experience a simple booking system designed specifically for tour operators, plus API and Cache integration options available with support.

    Lime Groups
    Simplified British Airways group bookings with dedicated specialist support and flexible booking management tools.

    Dedicated support & partnership management

    Lime provides a boutique support model designed around the needs of the travel trade, including:

    • A dedicated customer support team
    • Extended office opening hours
    • A complimentary Out of Hours service, because emergencies don’t always happen during office hours

    In addition, each partner is supported by a Partnership Manager, offering guidance on onboarding, system training, growth planning, and identifying new business opportunities.

    Why you should register with Lime

    • Save money – Get exclusive British Airways airfares you won’t find anywhere else
    • Book risk-free – Zero deposit means you can secure bookings now, pay later
    • Get support when you need it – Free out of hours assistance available
    • Work your way – Book online, via API, or Cache, whatever suits you best
    • Earn rewards – Regular incentives, prizes, and FAM trip opportunities
    • Package your way – Flight-only model means you control the ground arrangements
    • Get help fast – Highly rated customer service that actually responds
    • Get personal support – Your own dedicated Partnership Manager
    • Get up to speed quickly – Training available whenever you need it
    • Join thousands of agencies – Already trusted across the UK travel trade

     Access Lime through ABTOT

    Lime works in partnership with ABTOT to provide members with access to its products, technology, and expert support. Members can benefit from Lime’s flexible solutions and trade-focused approach through their existing ABTOT relationship.

    Ready to offer your customers better British Airways deals? Learn more about Lime or fill out their quick application form.